When I first heard the news that Kevin Nash and Booker T were scheduled for the Royal Rumble I really thought nothing of it. I personally could care less if neither of them came back to TNA as I don’t see them as having anything to offer the company. So when I read about the reaction both men got when they made their entrances for the Rumble, I could only hope that TNA was watching. The instant Diesel’s music began to blare from the speakers in the arena the fans erupted proving that not only did people remember the Diesel character, but also the people were excited to see Kevin Nash back in the WWE.

The reaction that both Kevin Nash and Booker T received that night proved one thing; TNA failed to let wrestling fans know both men were working for them. Seventeen thousand fans filled that arena that night and either they had no clue TNA exists, or they stopped following TNA a long time ago. TNA has always had a problem getting the word out to the masses. A lot of this can be blamed on the fact that they tend to market the product to a very small fraction of the audience; the internet wrestling community (IWC). While the IWC has steadily grown over the last ten years, they still only make up a small percentage of the people that tune in and watch wrestling on a weekly basis. Look at the ratings difference between WWE and TNA. WWE averages 3-4 million fans a week for RAW and 2-3 million a week for Smackdown while TNA averages 1.5 million a week. That means there are at least 1.5 million fans not tuning into TNA, and upwards of 2.5 million on a weekly basis. Those are fans who would like to see some of their favorite wrestlers compete weekly.

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